"Late Blight of Potatoes and Its Control" and "La Brulure Tardive des Pommes de Terre et les Moyens de la Maitriser" prints (1968) Size:24x36" For example: salads

For example: salads

"Survival in Likely Target Areas" print

but there are a handful of black and white

reminiscent of El Lissitsky's 1919 suprematist masterpiece Beat the Whites with the Red Wedge

Also of note: this is the only booklet we've seen with the publication info text at 90 degrees

"Late Blight of Potatoes and Its Control" and "La Brulure Tardive des Pommes de Terre et les Moyens de la Maitriser" prints (1968) Size:24x36" For example: saladsWhile the designer between these two booklet covers was probably most concerned with telling reminding potato farmers what to do about late blight, they've also succeeded of reminding me of two other things: Superstore's now ubiquitous yellow No Name Brand design scheme (launched in 1978) and corporate Scando brands like IKEA as they exist in the here and now. I'm not complaining. And I would be very happy to have either French or English versions of